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Bangladesh's Coffee Culture: Where We Are, Where We're Going

Bangladesh is a nation of tea. Always has been. The morning cup of cha milky, sweet, brewed in a blackened pot on a roadside stall is as embedded in daily life here as anything can be. So when the coffee industry started quietly growing roots in this country, most people didn't notice for a while. They're noticing now. Something has shifted in the last decade, and it has shifted fast. The numbers, the cafés, the farmers in the hills, the festivals in Bashundhara all of it points toward the same conclusion: Bangladesh is in the early stages of a genuine coffee culture, and the trajectory is steeper than almost anyone expected. Where We Started: A Market That Didn't Exist Nestle introduced Nescafé to Bangladesh in 1998 and for a full decade after that, almost nothing happened. Coffee remained a curiosity, a foreign novelty, something you might encounter in an upscale hotel lobby or at a meeting in a corporate office. The idea of going out specifically to buy a cup of coffee, ...

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